The Importance of Good UI/UX Design

The Importance of Good UI/UX Design

By: JP Rickabaugh As the media landscape keeps evolving, it’s not enough to just have good content anymore.  There are legions of competitors out there creating excellent content all vying for viewers’ attention. So how can you make your content and the website you...
Should I run a Facebook Ad?

Should I run a Facebook Ad?

By Amy Metzinger If you operate a Facebook page for your business, you’ve probably seen the promotion to “boost your post” on your timeline.  But when deciding whether or not to run a Facebook Ad for your business, first you should ask yourself some other questions. ...
Increasing Website Visibility For Growing [Smaller] Businesses

Increasing Website Visibility For Growing [Smaller] Businesses

By: Devin Fussa For many growing companies, a strong online presence is the key to success. Unfortunately, the vastness of the internet can be pretty overwhelming.  Through the optimization of a website, companies can increase exposure and ultimately, sales. When...
How to strategically leverage color use in graphic design

How to strategically leverage color use in graphic design

By: Anne Claire Foreman  Why it matters  Designing online graphics for your company can seem like an overwhelming and tedious task. Picking a suitable color scheme is one of the most important details in a design.   Often overlooked, color is a crucial tool...
How to optimize your LinkedIn for sales

How to optimize your LinkedIn for sales

By: Samantha Hopper In today’s day and age, the digital landscape is crucial for not only portraying your brand and communicating your messages, but also for making major sales and growing the success of your business. Cold calls are a thing of the past, and now...