Photo by Myriam Jessier at https://unsplash.com/photos/VHXiGXxwOQ4  SEO: How Optimizing your Site can Promote your Content By Morgan Topol What Is SEO? As the internet becomes increasingly integrated with professional life, it is imperative that you put effort into...

2020 Design Trends By Amy Metzinger Now that we are more than halfway through the year, fresh 2020 graphic design trends have emerged. Here’s a look into what you’ll find in the design industry this year: Flat, Minimalist Illustration  In both digital and print,...

Image from https://unsplash.com/photos/qrjvkj-oS-M The Importance of Fonts in Advertising  By Tran Nguyen It’s not just what you say — it’s how you say it. Obviously, the quality of your content is extremely important, but if you don’t deliver it in the right way, the...

Image from https://unsplash.com/photos/ubIWo074QlU The Importance of Color in Advertising By Tran Nguyen Evoking emotions is one of the core aspects of advertising and, a lot of that starts with choosing the right colors. In one of our recent blog posts, the...

Photo provided by Kon Karampelas at https://unsplash.com/photos/9BbkkdurAnU How Businesses Have Leveraged Social Media During a Pandemic By Sarah Campbell In an attempt to maintain associations and create relationships, all types of people and groups are channeling...

Case Study: Trolly Stop By Devin Fussa Business Background Franklin Street’s Trolly Stop is predominantly a hot dog restaurant, with other locations based in Wrightsville Beach, Wilmington and Southport.  Offering a traditional beef and pork dog, Trolly Stop also...

By, Anne Claire Foreman Business Background DTH At A Glance is The Daily Tar Heel’s daily email newsletter. Every day, At A Glance is sent out to thousands of students, staff and community members. Each email features top stories from the campus and surrounding...

Raw Health Products Case Study By: Sarah Clark Background Raw Health Products is a health and fitness-oriented business that markets all-natural pain relief products. The company is based in Chapel Hill and focuses on whole, natural ingredients and self-care. Its...