Author: Campaigns Team

By: Angie Shen A good visual brand helps people remember a company. Whether you are an established business or a startup, you are always going to need a strong visual brand to increase recognition of your business among your target

By: Jack O’Grady Social media could not be more important for small businesses than it is today. With over 3 billion people actively using social media, lacking a strong online presence puts businesses miles behind the curve.  But catching up

By: Shepard Barnes Looking for ways to build a photography portfolio? Online photography portfolios are a fantastic way to display your most impressive work.  Many website platforms exist to support the large storage capacity that is needed for high quality

By: Melissa Fernandez What even is sponsored content? Sponsored content has many names: Native advertising Sponsor generated content Brand voice Paid post ‘Brought to you by’ ‘Presented by’ ‘Promoted by’  These are just some of the many names news organizations

By: Sarah Clark Whether it’s for research or advertising, the student population in Chapel Hill is a valuable resource for businesses to grow and market to. Unfortunately, it can be hard to reach them. There are a few ways you

By: Shepard Barnes Have you considered the importance of your professional headshot photo? LinkedIn and company websites often feature a headshot photo, and it is important to demonstrate professionalism. Execution is key when it comes to ensuring that these pictures

By Caleb Petty I was once told that you should never make a presentation that you wouldn’t want to sit through yourself.  Presentations should not be boring or useless and you certainly don’t want to make people feel as though

By: Alice Lim In 2019, few people don’t understand the importance of an email list.  As algorithms on social media change and companies like Instagram and Facebook change the way that users can view and access data, it’s become even

By: Ashton Capozzi When growing your business, LinkedIn is an amazing resource to connect you with future employees and colleagues in the field. Studies show that 87 percent of recruiters use LinkedIn as part of their recruiting process. And as